When trying to work within the principles of Tim Ferris’s 4 Hour Work Week, I decided to analyze different online business models and evaluate the amount of time I expect it would take to start each business and then maintain it as a passive income producing steam.
You can see my review of this book on my blog page 4 hour work week can you do this
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When trying to work within the principles of Tim Ferris’s 4 Hour Work Week, I decided to analyze different online business models and evaluate the amount of time I expect it would take to start each business and then maintain it as a passive income producing steam. You can see my review of this book on my blog page 4 hour work week can you do this
Is blogging a passive income source?
If you read the hype blogging is a lot of fun. You write about things that interest you and hope that others will like what your blog is about. I wish it was as easy as that.
First of all, you need to decide what your blog should be all about.
Many people, myself included, have found that this is not as easy as people make it out to be.
Even today, some 2 years after starting this blog, I don’t have a narrow niche.
My blog is about me and my travels and how I am trying to make money online.
Many people advise that this is a bit too broad. Never mind.
How do people find you?
In order to be found you need to make sure that your blog contains information that people are looking for. This is mainly done through keyword research.
Then you need to write about the topics that people want information on or help with. If you can solve a problem that people are having, then it is likely that people will look for answers on the internet. I hope that by sharing my journey I will help others discover ways to make money online.
What is keyword research?
Keyword research involves thinking about how you are solving peoples’ problems or answering their questions.
From this research, you then need to try to work out what actual words people will use to search within the search engines.
This information helps you to write a post with the wording that will enable it to be found by the search engines.
As we are all different, when we are looking for something, we tend to type different words in.
What is the best keywords tool?
There are many ways to search including using Google and seeing what suggestions Google makes as you start typing in the search bar.
This is just a guide that will give you an idea of the most searched terms.
However, when you are starting out you will have a lot of competition and for this reason, it is very helpful to have a tool to help you find keywords that people type that are not so competitive.
This method will give you some ideas to type into a keywords research tool.
What is the best keywords tool? The one that I like and is easy to use is called Jaaxy. You can try Jaaxy for free, for 30 keyword searches.
Jaaxy keyword search tool
I use, Jaaxy for my keyword research and site analysis. With my premium membership of Wealthy Affiliate, I get a free version of Jaaxy Lite. This includes unlimited keyword searches together with some extra features.
Allows me to check which keywords I am starting to rank for on Yahoo and Bing, and will tell me if any of the keywords reach the 1st page of Google.
Allows me to put in a keyword and see what other sites are writing about this keyword.
Whilst this can be done on Google, this tool gives you the Meta Description together with information on the site itself, the word count of the post, the links within and back links to the sites, the Alexa ranking and whether the site uses Adsense.
This allows you to understand your competition a little more and can enable you to try to have better SEO.
Affiliate program search.
You can search for affiliate programs of a particular keyword and get some information on them.
These features are available as a free starter trial of Jaaxy, for anyone who is not a premium Wealthy Affiliate member.
You can check out Jaaxy for yourself.
What is SEO?
Search Engine Optimization is the term used to describe how your content should be presented so that when the search engine spiders crawl over it, they know what you are saying and can analyze it so that it can be presented to those who are searching for the information.
This is a learning curve and there are many things that you can do to present your blog in such a manner that the search engines consider the content of good quality.
For this reason, a good training program like Wealthy Affiliate is so wonderful. You can learn all that you need to know about keyword research and SEO and setting up a blog, or website and building it into an online business. You can find a full review on this blog post. What is Wealthy Affiliate about? – this will shock you.
Learning how to write and doing so on a regular basis so that your website gains authority takes time and work.
Most people will say that as a starter blogger, you need to put out at least 3 posts a week. Each needs to be good quality and well researched. I find that this is taking me around 4 hours a day.
I generally find that it takes around 4 hours to research, write, find or create images, and work through ways to link to other posts within your website before it is acceptable to publish.
Advertising and Promoting your website
Once your website is published, you cannot just sit back and wait for the search engines to find it. You need to try to get it out to people so that you can get some comments and social media shares. This helps the search engine to understand that your website and blog post has content that people will want to read and assist you in moving up the ranks.
I wrote a series of blog posts on building a Pinterest profile that you may find helpful.
Promoting to your social media platforms needs to be done regularly and carefully. You do not spam, or you will lose followers. You need to spend a little time writing a description that is different for every medium. Sometimes you can post a couple of different times a day, with different descriptions.
Ongoing, there are programs that can help you schedule your posts, but you still need to input time to ensure that all goes smoothly.
Building your social media profiles
You need to continue your work building up your social media followings through the various platforms if you want people to see the blog post. This again takes time and continual effort to achieve.
If you want to build an email list so that you can forward your future posts to interested people, then you need to create a lead magnet so that you give people a reason to join your list.
What happens when you stop blogging?
If you have a very large following, plus an email list and use systems and virtual assistants to help you with research then it is possible to work a 4-hour week. However, I do feel it would take a number of years to reach this position.
If you are young, no problem but for an old fogey like me, I’m not sure I have the patience. However, I will continue to blog because I enjoy it.
If you enjoy your work I guess it does not really matter that it takes longer than 4 hours a week to do it.
I will be happy to spend 4 hours a day working on my blog and promoting it. Maybe in time, I can reduce that to 4 hours a day 3 times a week. A twelve-hour work week is acceptable.
What do you think? Do you think it is possible to reduce the time spent on a blog to as little as 4 hours a week?
Please leave your thoughts and comments in the section below.
It would be wonderful if you could also like, follow and share my post on social media. There are buttons below to do this and it would be so helpful. Maybe with your help I can achieve a twelve-hour work week.